MNsure outperforms other state exchanges — on Twitter

ST. PAUL, Minn. — Minnesota’s rollout of the $150 million MNsure state health insurance exchange started badly, with a plethora of technical bugs, bad press and fewer enrollees than projected.

Small wonder officials jumped at the chance to issue a news release trumpeting MNsure for outperforming, in a key metric, most of the other insurance exchanges in 13 states and the District of Columbia.

Was Minnesota tops in the number of applicants or enrollees for health-care coverage on state exchanges?  Perhaps kudos for the more available health plans online than other exchanges? Most user-friendly website?

Maybe next time. Turns out, Minnesota ranks near the top among the state exchanges in the total number of Twitter followers and posted tweets.

Read the rest at Watchdog.org-Minnesota Bureau